The PENTA sign
in Geneva

Since June 2023, PENTA has been lighting up Geneva from its highly sought-after location at Quai Gustave-Ador 4.

In an environment where illuminated signs are often associated with luxury industries, PENTA has taken up the challenge of introducing its brand to Geneva’s urban landscape alongside major players in the watchmaking and financial sectors.

Penta is an IT company based in Geneva, specializing in IT solutions for businesses. Founded in the technological heart of Geneva, Penta has leveraged the city’s innovative ecosystem to offer high-quality cloud computing, secure IT management and technology consulting services. The brand is committed to delivering reliable, secure solutions that meet the complex requirements of banking, finance and other industries. With its focus on security and efficiency, Penta is a key IT player in Geneva, contributing to the digital transformation of businesses in the region and beyond.

The installation of the PENTA sign in Geneva came with challenges. Local authorities raised concerns about the size of the sign, threatening the project. However, thanks to Force Promotion’s expertise and effective collaboration with PENTA, these obstacles were successfully overcome.

Force Promotion has demonstrated its commitment to its clients by defending the brand’s interests.

Discover the behind the scenes of the PENTA sign installation in this video.